Peter Som’s Spring 2012 show was exploding with bursts of colorful– both on the runway and backstage.
WELLA Professionals creative director Eugene Souleiman created a “rich girl gone bad”, Courtney Love meets the 1960′s influenced hair style that wasn’t “too ladylike”, to contrast with the ultra-feminine floral looks of the collection.

Peter Som’s S/S ’12 inspiration board

Extensions, waiting to be applied!
To get the look: Wella Professionals Perfect Styling Blow Dry Lotion and Velvet Amplifier were applied to damp hair, then blown dry. Hair was parted at the side, then curled, and misted with Wella Professionals Pro Ocean Spray. Next, Souleiman ran his fingers through hair, to tousel and break up curls.
To finish the look, Wella Professionals color ambassador Aura Friedman added platinum extensions colored with pale rose-gold hues (shadowed at the root to help disguise the extensions) to add a 3-D look and focal point to hair. Extensions were secured with bobby pins to the side of the part, where a veil of hair was brushed over top to allow the color to peek through.

Another reason the rose-gold tones were chosen? They flatter all skin tones and hair colors.
MAC’s Tom Pecheux used a combination of MAC Fig. 1 Eye Shadow with MAC Pro Indian Ink Small Eye Shadow Pro Palette blended above the crease for a retro inspired look. To finish the face, MAC Innocence, Beware! Lipstick was rubbed onto lips for a subtle stained effect.
ZOYA lead nail tech Sunshine Outing used ZOYA’s Erin to create a light “micro-glazed” effect.
Overall, I thought the edgy yet still feminine beauty direction complemented the clothes quite well!

See the full photo set here.
All Photos and Content ®2011-2012 Rachel Scroggins/The Greyest Ghost
















